How to Dump Your Enterprise Software Vendor With Heart
DALLAS, TX and VICTORIA, BC - Agresso has launched a tongue-in- cheek Valentine's Day campaign to encourage businesses to dump their ERP vendors if they are involved in a dysfunctional relationship. There is likely a wide audience for this message: according to research, 83% of companies say they will go back to the same ERP vendor, regardless of their inability to accommodate change.
In a mock "Dear John" letter, Agresso writes: "I don't know how to tell you this... but I'm seeing someone else... it's not you, it's me... "
Dump your vendor with heart: http://www.showmeagresso.com/VALENTINE.
The letter can be customized by frustrated users who need to vent about their ERP software. They can forward it to friends for a laugh, or for really sour relationships, even email it directly to their ERP vendor.
In the theme of romance gone awry, Agresso also features a funny video called "Stop the Madness," that plays on the inexplicable loyalty some people show to destructive relationships.
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