Comverse and Infor to Deliver New CRM Capabilities as part of Comverse® ONE™ Billing & Active Customer Management™ for Telecom

Comverse and Infor today announced a strategic partnership that expands the telecom industry-leading Comverse ONE Billing and Active Customer Management solution to include capabilities from Infor CRM. The new Comverse ONE embedded features include sales, marketing and services functionality to afford operators the ability to improve their subscriber acquisition, retention and campaign management capabilities, while also providing a better customer experience.

Since launching last year, Comverse ONE has established itself as the leading converged Business Support System (BSS) solution in the telecom marketplace, receiving top ratings from industry analyst firms Yankee, Gartner and Frost & Sullivan. Comverse ONE allows operators to consistently manage any subscriber, any service on any network, with any payment type. All customer touch points are supported, including call center, Web, handset or other mobile device.

Now, through this strategic partnership with Infor, one of the world's largest providers of business software, Comverse is expanding the scope of the Comverse ONE offering with additional CRM capabilities to help operators attract new subscribers and build customer loyalty. The new embedded Infor CRM capabilities provide operators with the ability to leverage the Comverse ONE unified single data model and to provide the best customer experience, with the goal of driving business results, while at the same time reducing operational and deployment costs.

Comverse ONE will extend its reach with the following functionality:

Sales Force Automation - To drive operator revenues by managing leads and sales activities, targeting new customers and up-selling to existing customers.
Campaign Management - To help operators run effective marketing campaigns by leveraging subscriber information and external data to build target lists and then executing them through multiple channels.
Interaction and Case Management - To improve the 360-degree view of customer-centric activities. The capability reflects both system and user generated activities and provides the ability to resolve customer issues via end-to-end case resolution and process-oriented models for accurate and complete resolution of issues.
"Our customers that have adopted Comverse ONE as their converged BSS solution have been deploying new services to their subscribers in a matter of weeks rather than months," said Andre Dahan, President and CEO of Comverse. "With these new capabilities introduced through the Infor partnership, Comverse ONE now spans and accelerates the entire prospect-to-cash process. With marketing becoming the key battleground for operators, Comverse will now be offering our customers the most comprehensive and targeted tools to compete in their marketplace."

"Infor CRM helps many of the world's largest communications service providers enhance relationships with their customers, reduce churn, increase profitability and introduce new offerings to subscribers. The telecommunications-specific capabilities of Infor CRM, combined with the innovative Comverse ONE solution, deliver enhanced value for operators," said Greg Corgan, President, Global Field Operations, Infor. "We share Comverse's insight that solutions providing a 360-degree view of the customer allow operators to maintain a great customer experience with current and prospective customers, bringing all channels and sources together to create one experience."

The Comverse Global Sales and Services organization will be selling, deploying and supporting Comverse ONE with its newly embedded CRM capabilities.

To learn more about the enhanced Comverse ONE solution, including a video demonstration, please visit the Comverse web site.